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WIFI HOT SPOT SUPERDISTRIBUTION A PROFIT SCHEME FOR WIFI ACCESS ...

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Bundling DSL with MLM and WiFi hardware a network of hot spots. grows with the demand for DSL and WiFi access. The main advantages are summarized in the ...

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WIFI HOT SPOT SUPERDISTRIBUTION A PROFIT SCHEME FOR WIFI ACCESS DISTRIBUTION Page 1Working Paper WiFi Hot Spot Superdistribution Lothar Fritsch 2005 1 WIFI HOT SPOT SUPERDISTRIBUTION A PROFIT SCHEME FOR WIFI ACCESS DISTRIBUTION March 31 2005 Lothar Fritsch Lehrstuhl fr MCommerce und Mehrseitige Sicherheit Abteilung Wirtschaftsinformatik Fachbereich 02 Betriebswirtschaftslehre Johann Wolfgang Goethe Universitt Frankfurt am Main Lothar.Fritsch@MLehrstuhl.de Abstract The widearea deployment of WiFi hot spots challenges IP access providers. While new profit modelsare sought after by them profitability as well as logistics for largescale deployment of 802.11 wireless technology are still to be proven. Expenditure for hardware locations maintenanceconnectivity marketing billing and customer care must be considered. Even for large carriers withinfrastructure the deployment of a largescale WiFi infrastructure may be risky.This paper proposes a multilevel scheme for hot spot distribution and customer acquisition that reduces financial risk cost of marketing and cost of maintenance for the largescale deployment of WiFi hot spots. Keywords: wireless hot spot DSL superdistribution profit. Page 2Working Paper WiFi Hot Spot Superdistribution Lothar Fritsch 2005 2 1INTRODUCTION The deployment of widearea WiFi hot spotnetworks challenges internet access providers cellular carriers and telecommunications analysts. TMobile Voicestream and other operators testmarketWiFi networks in major towns airports railway stations and coffee places. Still the commercialvalue of WiFi hot spot operation is unclear as the technology is rather new and compared to cellular networks with their improving data speeds looks like a piece of patchwork. In Fehler! Verweisquellekonnte nicht gefunden werden. the GSM coverage of TMobile in west Germany is shown.In contrast Figure 5 shows that only a total of 34identifiable commercial WiFi access poin ...

Source: www.wiiw.de

 

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